Advantage Team TSS


  • Our experts from diverse academic, experiential, cultural, and geographic backgrounds, with critical thinking & analytical skills, deliver innovative approaches to content strategy formulation and implementation
  • Cohesive and response triggering designs back the stories/narratives as motion graphics, animation, modelling & VFX, infographics, digital caricature & mascot designing, environment illustration, whiteboard animation, and photo explainers
  • Audience centric content generation & proliferation focused on benefitting the company's business goals
  • Engaging, easily comprehensible, credible, & transparent communication and awareness generation among the audience to help trigger a favorable action
  • Bundled with the full spectrum Content Strategy package
  • Also available as an independent service

TSS Strategy Elements


  • Plan: A comprehensive integrated blueprint for different formats and publishing medium, including the vehicles
  • Audiences: Customers, investors, sponsors, suppliers, employees, media, Government (legal compliance)
  • Content Modes: Writing (generic, business, technical, legal), images, infographics, videos, animations, 
  • Media Formats: Web, digital & mobile, print/publishing, broadcast/radio, experiential & outdoor, social, and emerging media
  • Frequency: 'What, when, where, and how' communication plan for the brand/company 
  • Philosophy: Concept driven, useful, searchable, flexible, and sharable content

Content Strategy

 

​It is an organization's comprehensive communication plan targeted at its stakeholders - customers, investors, suppliers, employees, and media - to increase the audience's engagement span, profitable response generation, and its recurrence, all aimed at inching closer to the organization's strategic goals, while also enhancing it.     

business communication game plan. checkmate.